Anything
to get attention
Anything
to get
attention
We create and scale vertical story universes, original IP, PPV microdramas, using next-gen production tools. Putting story power back in the hands of creators, making vision frictionless.
We create and scale vertical story universes, original IP, PPV microdramas, using next-gen production tools. Putting story power back in the hands of creators, making vision frictionless.


SHOWCASE
SHOWCASE
[01]
[01]
MICRODRAMAS
MICRODRAMAS
©2025
©2025
Series optimized for algorithmic attention and episodic loyalty. Accelerated by our proprietary AI production platform, automating conception and activation, facilitating human storytelling craft.
Recent microdrama betas averaging 500K–2M views within first week; prototypes reaching over 1M shareable clips/month.
Series optimized for algorithmic attention and episodic loyalty. Accelerated by our proprietary AI production platform, automating conception and activation, facilitating human storytelling craft.
Recent microdrama betas averaging 500K–2M views within first week; prototypes reaching over 1M shareable clips/month.
News of high strangeness
Flagship vertical microdrama universe: 30-episode season built for virality. Proof of concept target 100K+ cross-platform reach, retention of 60%+ episode-to-episode and test revuene converstion.
Dragonscape
The world dragon myths woven together in a story of the fight for civilisation. ARG clues let viewers ally, decode, and choose outcomes. Prototype ARGs drove a 50%+ comment rate and 20K active participants. Episode teasers saw 60% of viewers click through to the next drop.
Channel 4: Big Rescue
Channel 4’s Big Bear Rescue follows Jimmy Doherty’s mission to build the UK’s largest polar bear reserve. Coverage across UK media highlighted its emotional power and conservation impact. Social engagement rose 40%+ around broadcast, cementing national reach.
FIFA : Making the Squad
Esports reality entertainment series for mobile feeds — raw ambition, heartbreak, and hope in 60 second episodes. Teasers pulled in 1M+ unique views and boosted social follows by 30%. Average completion rates hit 70%, with share-rates 2.5× industry norm.
Dimensia
Dimensia is a story of fractured time, psychic warfare, and one woman’s struggle to hold her identity across infinite lives. When history itself convulses, Kaela fights across parallel lives against the chaos enveloping worlds.
SUPERCAR BLONDIE
Alex Hirschi, Supercar Blondie explores global car subcultures beyond the gloss, the lowriders, exotics, drifters and street takeovers. With 110M+ followers and 2B monthly views, she brought unmatched reach. Car Crews grew her audience 25% internationally, boosting brand credibility.
Inside the Heist
30-episode microdrama series, INSIDE THE HEIST. Combining virtual production, VFX reconstructions, firsthand criminal accounts, and rare police archives, the series retells the most audacious bank robberies ever attempted. Blending cinematic drama with forensic documentary detail, it takes viewers deep inside the precision, risk, and allure of pulling off the impossible.
News of high strangeness
Flagship vertical microdrama universe: 30-episode season built for virality. Proof of concept target 100K+ cross-platform reach, retention of 60%+ episode-to-episode and test revuene converstion.
Dragonscape
The world dragon myths woven together in a story of the fight for civilisation. ARG clues let viewers ally, decode, and choose outcomes. Prototype ARGs drove a 50%+ comment rate and 20K active participants. Episode teasers saw 60% of viewers click through to the next drop.
Channel 4: Big Rescue
Channel 4’s Big Bear Rescue follows Jimmy Doherty’s mission to build the UK’s largest polar bear reserve. Coverage across UK media highlighted its emotional power and conservation impact. Social engagement rose 40%+ around broadcast, cementing national reach.
FIFA : Making the Squad
Esports reality entertainment series for mobile feeds — raw ambition, heartbreak, and hope in 60 second episodes. Teasers pulled in 1M+ unique views and boosted social follows by 30%. Average completion rates hit 70%, with share-rates 2.5× industry norm.
Dimensia
Dimensia is a story of fractured time, psychic warfare, and one woman’s struggle to hold her identity across infinite lives. When history itself convulses, Kaela fights across parallel lives against the chaos enveloping worlds.
SUPERCAR BLONDIE
Alex Hirschi, Supercar Blondie explores global car subcultures beyond the gloss, the lowriders, exotics, drifters and street takeovers. With 110M+ followers and 2B monthly views, she brought unmatched reach. Car Crews grew her audience 25% internationally, boosting brand credibility.
Inside the Heist
30-episode microdrama series, INSIDE THE HEIST. Combining virtual production, VFX reconstructions, firsthand criminal accounts, and rare police archives, the series retells the most audacious bank robberies ever attempted. Blending cinematic drama with forensic documentary detail, it takes viewers deep inside the precision, risk, and allure of pulling off the impossible.
Vision
Vision
We are subverting the vertical social space with stories worth paying for. storytelling that creates cult communities, and cult engagement in the revenue funnel
We are subverting the vertical social space with stories worth paying for. storytelling that creates cult communities, and cult engagement in the revenue funnel
Social
Social
Platform
Platform
[02]
[02]
arcrunner
arcrunner
©2025
©2025
From concept to viral clip in minutes. Arcrunner chains scriptwriting, character consistency, video generation, and editing into one seamless loop. Beta users already using ArcRunner to slash production times by 90%, creators completing 5+ episodes / week
From concept to viral clip in minutes. Arcrunner chains scriptwriting, character consistency, video generation, and editing into one seamless loop. Beta users already using ArcRunner to slash production times by 90%, creators completing 5+ episodes / week
1
Concept 2 ARC
From your concept vision, spinoff a series arc. Tweak the premise, narrative spine, characters. Empowers creators to produce a full series roadmap in minutes, and tweak manually to entrain the platform with the series formula.
Seed Concept
Manual Control
Arc Visualisation

1
Concept 2 ARC
From your concept vision, spinoff a series arc. Tweak the premise, narrative spine, characters. Empowers creators to produce a full series roadmap in minutes, and tweak manually to entrain the platform with the series formula.
Seed Concept
Manual Control
Arc Visualisation

2
ARC 2 SCRIPT
From the season arc, generate episode arcs automatically. Remix and optimise manually to shape tone and pacing. Writers can then generate scripts from each arc and fine-tune line by line.
Personal Alignment
Team Commitment
Core Protocols
Real Agile

2
ARC 2 SCRIPT
From the season arc, generate episode arcs automatically. Remix and optimise manually to shape tone and pacing. Writers can then generate scripts from each arc and fine-tune line by line.
Personal Alignment
Team Commitment
Core Protocols
Real Agile

3
SCRIPT 2 VIDEO
Manually adjust scripts before render. Scene cards are generated into AI video with consistent cast and look. Character locking ensures <10% variance in likeness across episodes, keeping continuity under creator control.
Script to Prompt
Assets Library
Generate Storyboard
Manual Edit

3
SCRIPT 2 VIDEO
Manually adjust scripts before render. Scene cards are generated into AI video with consistent cast and look. Character locking ensures <10% variance in likeness across episodes, keeping continuity under creator control.
Script to Prompt
Assets Library
Generate Storyboard
Manual Edit

4
EDIT 2 IMPACT
Cut and refine manually for flow and rhythm. Tighten pacing, add sound, and optimise for platform engagement. Edit time drops by 80% while creators still control final polish for maximum retention.
AI Generative Edit
Clip Edit Control
Audio Enhance
Graphics Overlay

4
EDIT 2 IMPACT
Cut and refine manually for flow and rhythm. Tighten pacing, add sound, and optimise for platform engagement. Edit time drops by 80% while creators still control final polish for maximum retention.
AI Generative Edit
Clip Edit Control
Audio Enhance
Graphics Overlay

5
LAUNCH 2 VIRAL
Publish episodes across channels, with manual choice of hooks, captions, and drop timing. Analytics feed back into the creative loop, giving creators 3× share-lift while staying in control of iteration.
Launch Control
Social Sentiment
Social Clickthrough
Data Analysis

5
LAUNCH 2 VIRAL
Publish episodes across channels, with manual choice of hooks, captions, and drop timing. Analytics feed back into the creative loop, giving creators 3× share-lift while staying in control of iteration.
Launch Control
Social Sentiment
Social Clickthrough
Data Analysis



TESTIMONIALS
TESTIMONIALS


"Hiring CROWDSTATE was one of the fastest and best decisions I ever made. They operated at multiple levels all the time, whether working on strategy, production or activation... or all of them at the same time."
Duncan M.
Product Director, Virgin Media


“Not only does Crowdstate have great vision, but they delivers the goods,on time, on budget and they're a pleasure to collaborate with.”
Ian S.
CEO, Agile Aging Alliance


"Crowdstate are great listeners. Really easy to work take everything on board, with deep intuition about the needs of our brand. Ultimately their content always keep our team's spirits high."
Rachel W.
Product Owner, Jade


"Hiring CROWDSTATE was one of the fastest and best decisions I ever made. They operated at multiple levels all the time, whether working on strategy, production or activation... or all of them at the same time."
Duncan M.
Product Director, Virgin Media


“Not only does Crowdstate have great vision, but they delivers the goods,on time, on budget and they're a pleasure to collaborate with.”
Ian S.
CEO, Agile Aging Alliance


"Crowdstate are great listeners. Really easy to work take everything on board, with deep intuition about the needs of our brand. Ultimately their content always keep our team's spirits high."
Rachel W.
Product Owner, Jade


"Hiring CROWDSTATE was one of the fastest and best decisions I ever made. They operated at multiple levels all the time, whether working on strategy, production or activation... or all of them at the same time."
Duncan M.
Product Director, Virgin Media


“Not only does Crowdstate have great vision, but they delivers the goods,on time, on budget and they're a pleasure to collaborate with.”
Ian S.
CEO, Agile Aging Alliance


"Crowdstate are great listeners. Really easy to work take everything on board, with deep intuition about the needs of our brand. Ultimately their content always keep our team's spirits high."
Rachel W.
Product Owner, Jade


"Hiring CROWDSTATE was one of the fastest and best decisions I ever made. They operated at multiple levels all the time, whether working on strategy, production or activation... or all of them at the same time."
Duncan M.
Product Director, Virgin Media


“Not only does Crowdstate have great vision, but they delivers the goods,on time, on budget and they're a pleasure to collaborate with.”
Ian S.
CEO, Agile Aging Alliance


"Crowdstate are great listeners. Really easy to work take everything on board, with deep intuition about the needs of our brand. Ultimately their content always keep our team's spirits high."
Rachel W.
Product Owner, Jade


"Hiring CROWDSTATE was one of the fastest and best decisions I ever made. They operated at multiple levels all the time, whether working on strategy, production or activation... or all of them at the same time."
Duncan M.
Product Director, Virgin Media


“Not only does Crowdstate have great vision, but they delivers the goods,on time, on budget and they're a pleasure to collaborate with.”
Ian S.
CEO, Agile Aging Alliance


"Crowdstate are great listeners. Really easy to work take everything on board, with deep intuition about the needs of our brand. Ultimately their content always keep our team's spirits high."
Rachel W.
Product Owner, Jade


"Hiring CROWDSTATE was one of the fastest and best decisions I ever made. They operated at multiple levels all the time, whether working on strategy, production or activation... or all of them at the same time."
Duncan M.
Product Director, Virgin Media


“Not only does Crowdstate have great vision, but they delivers the goods,on time, on budget and they're a pleasure to collaborate with.”
Ian S.
CEO, Agile Aging Alliance


"Crowdstate are great listeners. Really easy to work take everything on board, with deep intuition about the needs of our brand. Ultimately their content always keep our team's spirits high."
Rachel W.
Product Owner, Jade


"Hiring CROWDSTATE was one of the fastest and best decisions I ever made. They operated at multiple levels all the time, whether working on strategy, production or activation... or all of them at the same time."
Duncan M.
Product Director, Virgin Media


“Not only does Crowdstate have great vision, but they delivers the goods,on time, on budget and they're a pleasure to collaborate with.”
Ian S.
CEO, Agile Aging Alliance


"Crowdstate are great listeners. Really easy to work take everything on board, with deep intuition about the needs of our brand. Ultimately their content always keep our team's spirits high."
Rachel W.
Product Owner, Jade


"Hiring CROWDSTATE was one of the fastest and best decisions I ever made. They operated at multiple levels all the time, whether working on strategy, production or activation... or all of them at the same time."
Duncan M.
Product Director, Virgin Media


“Not only does Crowdstate have great vision, but they delivers the goods,on time, on budget and they're a pleasure to collaborate with.”
Ian S.
CEO, Agile Aging Alliance


"Crowdstate are great listeners. Really easy to work take everything on board, with deep intuition about the needs of our brand. Ultimately their content always keep our team's spirits high."
Rachel W.
Product Owner, Jade


"Hiring CROWDSTATE was one of the fastest and best decisions I ever made. They operated at multiple levels all the time, whether working on strategy, production or activation... or all of them at the same time."
Duncan M.
Product Director, Virgin Media


“Not only does Crowdstate have great vision, but they delivers the goods,on time, on budget and they're a pleasure to collaborate with.”
Ian S.
CEO, Agile Aging Alliance


"Crowdstate are great listeners. Really easy to work take everything on board, with deep intuition about the needs of our brand. Ultimately their content always keep our team's spirits high."
Rachel W.
Product Owner, Jade


"Hiring CROWDSTATE was one of the fastest and best decisions I ever made. They operated at multiple levels all the time, whether working on strategy, production or activation... or all of them at the same time."
Duncan M.
Product Director, Virgin Media


“Not only does Crowdstate have great vision, but they delivers the goods,on time, on budget and they're a pleasure to collaborate with.”
Ian S.
CEO, Agile Aging Alliance


"Crowdstate are great listeners. Really easy to work take everything on board, with deep intuition about the needs of our brand. Ultimately their content always keep our team's spirits high."
Rachel W.
Product Owner, Jade


"Hiring CROWDSTATE was one of the fastest and best decisions I ever made. They operated at multiple levels all the time, whether working on strategy, production or activation... or all of them at the same time."
Duncan M.
Product Director, Virgin Media


“Not only does Crowdstate have great vision, but they delivers the goods,on time, on budget and they're a pleasure to collaborate with.”
Ian S.
CEO, Agile Aging Alliance


"Crowdstate are great listeners. Really easy to work take everything on board, with deep intuition about the needs of our brand. Ultimately their content always keep our team's spirits high."
Rachel W.
Product Owner, Jade


"Hiring CROWDSTATE was one of the fastest and best decisions I ever made. They operated at multiple levels all the time, whether working on strategy, production or activation... or all of them at the same time."
Duncan M.
Product Director, Virgin Media


“Not only does Crowdstate have great vision, but they delivers the goods,on time, on budget and they're a pleasure to collaborate with.”
Ian S.
CEO, Agile Aging Alliance


"Crowdstate are great listeners. Really easy to work take everything on board, with deep intuition about the needs of our brand. Ultimately their content always keep our team's spirits high."
Rachel W.
Product Owner, Jade
HOW WE WORK
HOW WE WORK
[03]
[03]
Process
Process
©2025
©2025
Love to be hands-on while inspiring, nurturing, directing and maintaining vision for the team - creating a safe work environment and delivering high-growth digital brand experiences.
Love to be hands-on while inspiring, nurturing, directing and maintaining vision for the team - creating a safe work environment and delivering high-growth digital brand experiences.

1
Listen
Start with a conversation. What’s the microdrama vision? What does the brand want out of the series?

2
Research
Leapfrog competitors. Analyse viral content in your sector, interview target audience. Map social graph.

3
Roadmap
Map tactics and strategy. Define series and episode arcs. Agree cadence and schedules.

4
Entrain
Train ArcRunner to understand your brand experience. Load assets, graphics, audio. Refine core prompts.

5
Launch
Launch pilot episodes. Each one an experiment in hook, escalation, cliffhanger, pace, tone and call to action.

1
Listen
Start with a conversation. What’s the microdrama vision? What does the brand want out of the series?

2
Research
Leapfrog competitors. Analyse viral content in your sector, interview target audience. Map social graph.

3
Roadmap
Map tactics and strategy. Define series and episode arcs. Agree cadence and schedules.

4
Entrain
Train ArcRunner to understand your brand experience. Load assets, graphics, audio. Refine core prompts.

5
Launch
Launch pilot episodes. Each one an experiment in hook, escalation, cliffhanger, pace, tone and call to action.

1
Listen
Start with a conversation. What’s the microdrama vision? What does the brand want out of the series?

2
Research
Leapfrog competitors. Analyse viral content in your sector, interview target audience. Map social graph.

3
Roadmap
Map tactics and strategy. Define series and episode arcs. Agree cadence and schedules.

4
Entrain
Train ArcRunner to understand your brand experience. Load assets, graphics, audio. Refine core prompts.

5
Launch
Launch pilot episodes. Each one an experiment in hook, escalation, cliffhanger, pace, tone and call to action.






















